GAME TOPIC
E-Shop Tycoon — Release, Price, Platform, and Game Overview
E-Shop Tycoon is a single-player business simulation about growing an online retailer through marketing, warehouse logistics, staff management and office expansion.

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GAME INTRODUCTION
What to know before you play

E-Shop Tycoon is a single-player business simulation from Aeolian Games. The player starts with a small online retailer and grows it through advertising, warehouse logistics, employees and larger office spaces. It released for Windows on July 28, 2026. Steam showed a US price of $13.99 when checked August 22.
Release facts
| Detail | Current information |
|---|---|
| Release date | July 28, 2026 |
| Platform | Windows |
| Developer | Aeolian Games |
| Publishers | Aeolian Games and Gamersky Games |
| Structure | Single-player business simulation |
| US price | $13.99 when checked August 22 |
How the business fits together
Marketing creates traffic and orders, while purchasing and warehouse operations determine whether those orders can be fulfilled. Holidays, interviews and unusual requests can change demand or reputation. Expanding too quickly can therefore move the bottleneck rather than remove it.
Employees are not just a headcount. The official description ties satisfaction and office conditions to productivity and creative output. Hiring, training and workspace design sit alongside logistics and marketing as parts of the same company.
Current guides
- Beginner guide — how to read the first visible business bottleneck.
- Departments and research — what each part of the company contributes.
- Warehouse and logistics — purchasing, stock, packaging and delivery flow.
- Employee satisfaction — office conditions, morale and productivity.
Balance-sensitive advice needs a patch label. Official hotfixes have already changed packaging speed, loans, interest and delivery timing, so an old “best upgrade” can become wrong even when the basic system remains the same.
Sources
OFFICIAL SCREENSHOTS
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Each image comes from the official Steam media set and is selected to explain a different part of the game.

Purchasing, storage, packaging and delivery connect the warehouse to customer orders.Official source ↗

Office layout and employee satisfaction affect the business's productivity.Official source ↗

Marketing, events and reputation influence traffic and orders.Official source ↗
GUIDES
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SYSTEMS & REFERENCE
Explore systems & reference
A plain separation between departments used by the current company and systems the developer has only announced for later updates.
→Employees · Aug 23, 2026E-Shop Tycoon Employee Satisfaction — Effects and Current ChangesEmployee satisfaction affects work efficiency, while office conditions and later-stage morale loss can push the company toward strike warnings.
→PERFORMANCE & SUPPORT
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OFFICIAL VIDEO
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This developer or storefront-listed media shows the current game. It is source material, not independent review footage.
YOUTUBE & COMMUNITY
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Official channels establish announcements. Forum threads show current player problems and reports—not developer-confirmed mechanics.
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